Project Description

Coke Infrared

Are you ready for a great party and a refreshing drink — then Coca Cola has got you covered. Coke Club Life is the latest club appreciation program from your favorite soda company. The idea is simple — support club culture, by booking the hottest DJs for small, yet unique events. Three German clubs helped to kick

off this new project: “Kitty Cheng”, “Call Me Drella” and “Vanity”. The design for the social media assets were shaped by the current theme “INFRARED”. Red laser rays, technoid mono space typefaces and a variation of the Chinese Coca Cola logo are the key elements of the futuristic look.

This project was realized with / for DOJO – Palm Beach GmbH and Coca Cola Germany